Course description
About the Course
This one-year (12 months) course in the Advanced General Management program offered by the Indian Institute of Management Ranchi is designed to help participants improve their managerial, leadership and decision-making skills across all aspects of management. The participants will develop a mindset for innovation and application of modern management principles to real world business problems.
Today‘s dynamic business environment poses severe challenges for managers in adapting to the requirements of the marketplace given the convergence between industries which makes the boundaries to be blurred. Simultaneously disruptions through newer business models and technologies are creating unique opportunities and challenges for managers. An entrepreneurial mindset is a necessary imperative to drive innovation in all functional areas of management. The one-year Advanced General Management course provides a toolkit for working professionals to upgrade themselves and to prepare for adapting to the ever-changing needs of the environmental landscape. This certification would enhance the decision-making and leadership skills of the participants.
Along with developing core general management principles, this course will:
- Boost entrepreneurial mindset.
- Develop analytical and decision-making skills.
- Enhance risk assessment and management capabilities.
- Develop skills to undertake strategic changes in an organization.
- Develop ideas on creating entrepreneurial start-ups.
The interactive teaching methodology would enable the development of competencies and capabilities that would fast-track personal and professional growth.
Key Highlights
PG CERTIFICATION FROM IIM RANCHI
IIM RANCHI EXECUTIVE ALUMNI STATUS
FULLY INTEGRATED MANAGEMENT PROGRAM
MODULE ON ENTREPRENEURSHIP
360 DEGREE APPROACH TO MANAGEMENT
WEEKEND LIVE & INTERACTIVE CLASSES
EXPERT FACULTY PANEL
3 DAYS IIM RANCHI CAMPUS VISIT
Course description
Who Should attend & Course Pedagogy
- Executives and/or Functional Managers poised for career growth.
- Business Heads and Leaders seeking to gain structured knowledge of business management.
- Entrepreneurs and business owners who desire to gain practical skills across different management areas.
ELIGIBILITY
- For Indian Participants – Graduates or Diploma Holders from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline.
- For International Participants – Graduation or equivalent degree from any recognized University or Institution in their respective country.
- Minimum of 3 years of work experience.
COURSE PEDAGOGY
The delivery would comprise a judicious mix of live virtual lectures, discussions, case studies, and experience sharing through peer discussions. The course design is oriented to facilitate learning through the association of the various management concepts and their application in the business world. Across different modules, participants may be encouraged to apply or relate their in-class learning to live situations at work, peer learning therefore would be a key pillar of the process. Take-home projects may be assigned in certain modules.
ASSESSMENT CRITERIA
The Evaluation criteria as deemed appropriate will be decided by the subject-wise Faculty Members depending upon the requirements of the subject. The methodology includes online assignments, case analysis, class participation, and any other component as decided by the respective course faculties. A minimum of 75% attendance to the Live Sessions is a prerequisite for the successful completion of this course. The course may require participants to work on individual/group assignments and/or projects. The main objective of such assignments/projects will be to help the participants apply their conceptual learning to actual organizational decision-making scenarios. The participants will have to secure the minimum pass marks in the respective evaluation component
Certification Criteria:
- Participants who successfully complete the academic requirements and satisfy the requisite attendance criteria, will be awarded a certificate of completion.
- Participants who are unable to clear the evaluation criteria but have the requisite attendance will be awarded a participation certificate.
- Any participant who is neither able to clear the evaluation criteria nor satisfies the requisite attendance criteria, will not receive any certificate.
Assignments, Videos & Case Studies
Curated Course Syllabus
Module 1: Business Analytics, Optimization, and Decision Sciences
- Quantitative Thinking for Managerial Decisions in Data-Rich Environments
- Descriptive Statistics and Business Insights from Structured and Unstructured Data
- Data Visualization and Analytics Communication
- Probability and Risk in Algorithm-Supported Decisions
- From Managerial Assumptions to Hypothesis, Evidence, and Model Validation
- Predictive Analytics and Machine-Assisted Forecasting for Business Decisions
- Prescriptive Analytics, Optimization, and Decision Support Systems for Managers
- AI-assisted data exploration and decision modelling
- Human-in-the-loop validation of AI-generated insights
Module 2: Financial Architecture of the Firm
- Understanding Annual Reports and Technology-Enabled Disclosures
- Financial Statement Analysis
- Capital Budgeting Decisions
- Cost of Capital and Investment Decisions
- Capital Structure, Leverage, and Risk Trade-offs
- Sourcing of Funds – Domestic and Cross-Border Markets
- Valuation of Securities and Data-Driven Valuation Models
- Financial and Risk Management
- Liquidity Decisions and Working Capital Management
- AI-supported financial diagnostics and valuation reasoning
- Use of AI for risk sensing and sensitivity analysis
- Initiation of Group Projects at the end of the 2nd Module
Module 3: Marketing Management
- Introduction to Marketing Management in the Digital Era
- Marketing Mix Decisions and Technology-Enabled Execution
- Product and Brand Management in Platform-Based Markets
- Sales and Distribution Management
- Pricing Models, Dynamic Pricing, and Revenue Optimization
- Designing Social Media and Algorithm-Driven Marketing Campaigns
- Exploring and Analysing Consumer Behaviour using Data Insights
- Introduction to Market Research and Analytics
- AI-enabled customer insight generation
- Algorithm-supported marketing decisions
Module 4: Leadership, Behaviour, and People Effectiveness
- Managing Self and Leadership Mind-set
- Team Dynamics, Collaboration, and Conflict Management
- Organizational Culture and Change Leadership
- People Performance, Workforce Analytics, and Evidence-Based HR
- Leadership Influence, Negotiation, and Decision Authority in Organizations
- Evidence-based people decisions using AI analytics
- Responsible use of AI in leadership and HR contexts
Module 5: Strategy
- Foundations of Strategic Management
- Internal Analysis, Capabilities, and Competitive Advantage
- Strategic Positioning and Competitive Dynamics
- Corporate Strategy and Growth Pathways
- Business Models: Design, Analysis, and Digital Leverage
- Business Model Innovation in Technology-Driven Markets
- Design Thinking, Innovation, and Human-Centered Problem Solving
- Entrepreneurial Strategy and Scaling
- Strategic Change, Innovation, and Transformation
- Global Strategy and Integration
- AI-assisted strategic analysis and scenario planning
- Evaluating strategic risks and blind spots using AI
Module 6: Operations, Supply Chain, and Project Management
- Process Analysis and Improvement in Operations
- Quality Management and Six Sigma Thinking
- Operations Strategy and Competitive Advantage
- Demand Forecasting and Sales–Operations Planning (S&OP)
- Supply Chain Design, Analytics, and Resilience
- Inventory Management and Optimization Models
- Managing Service Operations, Service Encounters, and Revenue Management
- Project Planning, Execution, and Technology-Enabled Control Systems
- AI-supported operational forecasting and optimization
- Technology-enabled project control and risk monitoring
Module 7: Economics for Managers
- Managing in the Macro Business Environment
- Philosophical Roots of Modern Business and Economic Thought
- Introduction to Micro and Macro Economics
- Dynamics of Factor and Product Markets
- Supply, Demand, and Price Dynamics in Contemporary Markets
- Indian Economy: Overview and Contemporary Trends
- Dynamics of Labour Market Environment in the Age of Automation
- Implications of Money, Banking, and Government Budgets
- Managing Patents, Copyrights, and Intellectual Property Rights
- Managing Political Ties and Institutional Interfaces
- AI-enabled economic analysis and policy interpretation
- Understanding economic shifts driven by automation and AI
Module 8: Artificial Intelligence and Digital Transformation
- Foundations of Artificial Intelligence for Managers
- Data as a Strategic Asset: Big Data, Platforms, and Analytics
- Managerial Applications of AI Across Business Functions
- Digital Disruption and Business Model Transformation
- Agile and Technology-Enabled Organizational Transformation
- Digital Leadership, Ethics, and Responsible AI
- Cross-functional AI use cases drawn from finance, marketing, operations, and strategy
- AI governance and managerial accountability
Module 9: Social Ontology of Business
- Communication Strategies for Business and Leadership
- Culture, Media, and the Firm
- Literature and the Social Imagination
- Relational Sociology and Networks in Organizations
- Positive Psychology and Human Flourishing in Management
- Sustainable Development Goals and Environmental Justice
- Business Ethics in a Technologically Mediated World
- Societal implications of AI-driven business decisions
- Ethics, responsibility, and human values in AI adoption
Note on AI-Leverage in the Modules
- The program integrates Artificial Intelligence as a decision-support capability across functional domains, enabling participants to leverage AI tools for analysis, insight generation, and strategic reasoning while retaining managerial judgment and responsibility. Participants will learn how to frame problems, interpret AI-generated insights, validate outputs, and apply human judgment to ensure responsible, ethical, and effective decision-making.
Module 10: Group Projects
- The group project is a core experiential component of the Advanced General Management Programme and a key basis for participant evaluation. Undertaken in multidisciplinary teams, the project requires participants to identify, analyse, and propose solutions to real-world managerial challenges by integrating insights from analytics, finance, marketing, strategy, ethics, and digital transformation. Initiated after the two modules, the project encourages rigorous problem formulation, data-driven analysis, strategic thinking, and practical decision-making. Participants are evaluated on the depth of analysis, application of interdisciplinary concepts, quality of recommendations, teamwork, and the clarity and effectiveness of their presentation, thereby ensuring that learning outcomes translate into actionable managerial competence.
Module 11: Campus Module
- The Campus Module is a carefully designed residential capstone that brings together the learning from all ten online modules into an integrated, immersive, and application-oriented experience. Delivered through ten intensive sessions on campus, this module enables participants to synthesize insights from analytics, finance, marketing, strategy, operations, economics, leadership, ethics, artificial intelligence, and digital transformation. The sessions are structured to foster holistic managerial thinking through cross-functional discussions, advanced case deliberations, faculty-led integrative frameworks, and collaborative reflections on real-world business challenges. By encouraging peer learning, critical dialogue, and strategic synthesis in a residential academic environment, the Campus Module consolidates conceptual understanding while sharpening decision-making, leadership judgment, and interdisciplinary problem-solving skills—ensuring that participants complete the programme with a cohesive, practice-ready managerial perspective.
Power BI Masterclass by Nulearn
Power BI Desktop Installation
- Data Sources & Visual Types
- Canvas, Visualizations and Fields
Power BI Visualizations
- Bar Charts
- Pie Charts
- Doughnut Charts
- Line Charts
- Area Charts
- Columns Charts
- Cards
- Combo Charts
- Decomposition Tree
- Funnel Charts
- KPIs
- Gauge Charts
- Waterfall Charts
- Maps
- Matrix
Slicer Visual
- Single & Multi Select, CTRL Options
- Slicer Number, Text and Date Data
- Slicer List and Slicer Dropdowns
Filters
- Visual Filter, Page Filter, Report Filter
- Advanced and TOP N Filters
DAX
- Define DAX formulas and its applications
- Create basic calculated columns and measures
- Apply common DAX expressions such as FILTER, SUM
Program Fees
For Indian Residents
Rs.1,50,000 + GST*
Tenure
Deadline
Amount (INR)
1st instalment
Immediate Payment
Rs. 30,000 + GST*
2nd Instalment
10 May 2026
Rs. 40,000 + GST*
3rd Instalment
20 June 2026
Rs. 30,000 + GST*
4th instalment
20 August 2026
Rs. 30,000 + GST*
5th instalment
20 September 2026
Rs. 20,000 + GST*
For International Students
USD 2,800
*Executive Alumni Status (Optional) Rs. 10,000 + GST* (Directly payable to the Institute)
*An additional charge is payable towards boarding charges at IIM Ranchi for the on-campus immersion session.
*Application fees of Rs. 2000/- to be paid at the time of registration.
*An additional charge is payable towards boarding charges at IIM Ranchi for the on-campus immersion session.
*Application fees of Rs. 2000/- to be paid at the time of registration.
* Loan option available in 6, 9 & 12 EMIs from loan partners.
* 1% + GST* processing fees will be charged by loan partner in 6/9/12 months EMI.
* 1% + GST* processing fees will be charged by loan partner in 6/9/12 months EMI.
Course Certificate
Earn Certification After The Successful Completion Of The Course
Click to enlarge
Program faculty members
Learn from the best
Prof. Vikas Pathe
Program Director
Vikas Pathe holds a PhD and M.Phil. from Central University of Gujarat. His PhD focused on Labour Narratives in Hindi Cinema, while his MPhil explo...
Prof. George Joseph
Program Director
George Joseph wrote his doctoral dissertation at the Department of Philosophy in the University of Szeged, Hungary. The study was an attempt to ass...
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About the institute
IIM Ranchi
Indian Institute of Management Ranchi is a leading management
institution committed to promoting excellence in education, research, and
societal impact. Guided by a future- ready vision under “IIM Ranchi@2030,” the
institute emphasizes academic rigor, global collaboration, and responsible
leadership. With strong programmes, distinguished faculty, and an inclusive
learning environment, IIM Ranchi continues to advance knowledge and contribute
meaningfully to organizations and society.
Key Achievements of IIM
Ranchi
·
Institute of National Importance: IIM
Ranchi is recognized as an Institute of National Importance by the Government
of India.
·
Global Accreditations & Rankings: Achieved
AMBA accreditation, a highly respected international benchmark for MBA
programs.
Recognised among the Top 2% of Business Schools Worldwide.
·
Awarded 4 Palmes of Excellence in the
Eduniversal Best Business Schools Ranking 2025, placing it among globally
influential business schools.
Ranked 18th in the NIRF 2025 management category.
·
Sustainable & Responsible Management: IIM Ranchi was the first IIM to become a signatory of UN Global
Compact – Principles for Responsible Management Education (PRME).
Executive Education &
Consultancy (EEC), IIM Ranchi
The Executive Education & Consultancy (EEC) division of IIM
Ranchi offers industry-relevant executive programmes designed to enhance
managerial capabilities and strengthen leadership competencies for working
professionals. Delivered by IIM Ranchi faculty and subject-matter experts,
these programmes blend academic excellence with practical insights, enabling
participants to upskill and stay competitive in a dynamic business environment.
Start Your Application
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I have read the details and eligibility criteria for admission to the program, that I am applying for.
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I understand that my application shall be considered complete only when the Application fee along with required documents are received by IIM Rohtak and all mandatory fields in the application form are completed.
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I understand that merely submitting the application form and fee, does not entitle me for the admission to the Diploma programme The admission is purely on the basis of my profile scoring, qualification and further evaluation by the Institute.
Career Assistance
Corporate Prices / Plans
No. of Nomination
Discount
2 to 5
5%
6 to 10
7.5%
11 to 20
10%
21 and above
Contact the team
EMI Options / Plans
Partner
Tenure
EMI
1
Rs. 1,50,000 + 18% GST
2
Rs. 1,50,000 + 18% GST
9
Rs. Monthly
12
Rs. 10212 Monthly
Please Note
-
Processing Charges may be applicable as per bank rules.
-
No loan facility is available for foreign students.
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